Hari Gavanahalli
Senior Licensing Consultant,
Commercial Licensing
02 9394 7684
hgavanahalli@copyright.com.au
Independent research by FiftyFive5 shows that:
Most text and images works are covered by copyright. If your employees copy and share articles, snippets, extracts or images that were created by others, they’ll usually need permission from the copyright owner to do so. This includes content from:
Our Copyright Licence for PR and Communications Agencies is a blanket licence that gives your agency permission to:
Specifically tailored to your industry, our licence gives you the right to legally copy, share and store content from business newspapers such as the Australian Financial Review and The Australian, as well as other prestige titles from Australia and other countries.
Many PR professionals assume that a media monitoring platform subscription grants permission to share articles with clients, display them online, or post them on social media, but that is not the case. Additionally, agencies are not covered under their client’s media monitoring service.
The ‘Client Sharing’ option in the Copyright Licence for PR and Communications Agencies allows your agency to legally send newspaper and magazine articles to clients – and for clients to share articles with your agency.
This licence ensures that content sharing between your agency and clients is ethical and legal, protecting both parties from reputational risk and potential litigation.
A tailored fee based on the number of employees and your client sharing needs
Assurance that your exchange of content is legal and ethical including when using GenAI tools to analyse or summarise coverage to share with clients, or vice versa
Showcase your media coverage on your website, social media, in pitch decks, showreels, presentations and annual report
No need to negotiate licence permission and fees with individual copyright owners - copy anything with ease of use, we handle everything else
Avoid litigation, costly infringement claims and reputational risk, including from non-compliance with AI tool terms and the use of third-party material in prompts
Show leading Australian companies you're an ethical and responsible agency by holding a copyright licence
A Copyright Licence is a simple solution to ensure your organisation is practising Good Copyright Governance. It enables staff members to communicate content-rich material in real time while being confident no one’s copyright is being infringed. All Copyright Agency licensees can promote their organisation as a supporter of Australian creators by incorporating the Good Copyright Governance tick across their promotional channels.
Share this information with colleagues by downloading our Copyright Licence Guide for PR, Communications, Advertising and Marketing Agencies.
For more information or a customised quote, please get in touch: