In the PR, Advertising and Marketing sector – where informing clients and tracking the success of publicity campaigns is critical – it’s easy to breach copyright laws by inadvertently copying and sharing content without permission.
Most literary works are covered by copyright. If your employees copy and share text, tables, graphs or images that were created by others, they’ll usually need permission from the copyright owner to do so. This includes content from:
Our Copyright Licence for PR, Advertising and MarketingAgencies gives your employees the freedom to legally copy and share third party literary content, both internal to your agency and with your clients. As we pay royalties to the creators whose works you reuse, you’ll foster the creation of new content which will benefit your agency in the future.
Specifically tailored to your industry, our Copyright Licence for PR, Advertising and Marketing Agencies gives you the right to copy and share hard copy and digital content from key publications*, including:
Enjoy a fast and unencumbered flow of information
One licence covers copyright material from millions of sources
All of your employees can legally reuse our members’ content*
Email media coverage reports to your clients
Create a culture that allows employees to share material freely
Only our Copyright Licence allows sharing media articles with clients. Media monitoring services such as iSentia can only provide internal copyright cover.